Max Mara Weekend SS2020

Max Mara Weekend

The eternal duality between tradition and innovation which unites art and fashion is the theme of the 2020 Spring/Summer campaign for Max Mara Weekend.




The project

Video banners, static banners, video prerolls, trueviews, and inread scroller landscapes are just some of the many types of digital assets developed by GMG for Max Mara Weekend’s 2020 Spring/Summer collection.